German fintech XP Card partners with Advanzia for gaming credit card targeting niche community. Why low EU interchange forces fintech to seek alternative revenue beyond card fees.
Gaming hardware company Razer rebrands fintech unit to Fiuu after doubling Southeast Asia revenue to $295M by 2025. How brand leverage works in embedded finance.
Xbox partners with Mastercard and Barclays US for co-branded credit card, offering rewards and gamertag personalization but lacking seamless embedded experience.
