Marketplace

Marketplaces sit on the flow of funds between buyers and sellers, and more of them now turn that position into payments and merchant financing. Coverage of European marketplaces such as Vinted, Wolt, Kleinanzeigen and Glovo, and the providers behind them.

Deliveroo Launches Merchant Funding in the UK with Liberis

Deliveroo partners with Liberis to launch merchant funding for UK restaurants. Every major food delivery platform now offers embedded lending.

By Lars Markull

/ 16 Feb 2026

Deliveroo Launches Merchant Funding in the UK with Liberis

Amazon Germany partners with HypoVereinsbank and Banxware for embedded lending with credit lines up to €5 million

Amazon Germany adds HypoVereinsbank and Banxware to its lending programme. Credit lines up to €5m, decisions in three days, fully embedded in Seller Central.

By Lars Markull

/ 3 Feb 2026

Amazon Germany partners with HypoVereinsbank and Banxware for embedded lending with credit lines up to €5 million

Lyft Cash Rewards: How Lyft Built a Prepaid Wallet Into Its Loyalty Program

Lyft launches Cash Rewards, a prepaid wallet offering up to 5% cashback on rides. The closed-loop account combines loyalty with embedded finance for retention.

By Lars Markull

/ 3 Nov 2025

Reverb's Digital Wallet Strategy: Keeping Seller Money in the Marketplace

Reverb launches digital wallet with Ansa to keep seller funds in the marketplace. Explore the marketplace wallet playbook: how non-financial brands use embedded finance to reduce costs and boost retention.

By Lars Markull

/ 7 Oct 2025

Reverb's Digital Wallet Strategy: Keeping Seller Money in the Marketplace

How Nivoda Built 'Buy Now, Grow Faster' for the Global Jewellery Trade with Stefan Scherpenborg

Stefan Scherpenborg reveals how Nivoda built embedded credit for jewelry retailers, using marketplace data for superior underwriting and growth financing.

By Lars Markull

/ 15 Sep 2025

How Nivoda Built 'Buy Now, Grow Faster' for the Global Jewellery Trade with Stefan Scherpenborg

Uber Eats Partners with Pipe for Restaurant Capital Access

Uber Eats launches embedded lending with Pipe, offering restaurants capital through AI-powered approval process. Follows trend across food delivery platforms.

By Lars Markull

/ 11 Sep 2025

Uber Eats Partners with Pipe for Restaurant Capital Access

Bolt Food Launches Embedded Lending for Restaurants via finmid Partnership

Bolt Food partners with finmid for restaurant lending in Latvia up to €30k. Revenue-based repayment. European embedded finance expansion planned.

By Lars Markull

/ 8 Sep 2025

Bolt Food Launches Embedded Lending for Restaurants via finmid Partnership

From Food Delivery to Embedded Finance - Wolt's Journey to Financial Services with Anniina Heinonen

Learn how Wolt transformed from food delivery platform to regulated financial institution across 20+ European markets with embedded finance products.

By Lars Markull

/ 25 Jun 2025

From Food Delivery to Embedded Finance - Wolt's Journey to Financial Services with Anniina Heinonen

From Glovo to Ageras: Embedded Lending Is Quietly Spreading Across Europe

Finmid partners with Glovo and Froda expands with Ageras from Germany to Denmark. How embedded lending is quietly becoming standard across European platforms.

By Lars Markull

/ 26 May 2025

Holiday rental platform Travelnest optimises flow of funds for property owners

Holiday rental platform Travelnest launches payment product with MangoPay to optimize fund flow for European property owners. How embedded payments create strategic positioning.

By Lars Markull

/ 26 Feb 2025

Is Wolt planning to apply for a bank licence?

Wolt CEO hints at bank license application after launching Wolt Capital with Finmid. Will food delivery become first regulated for restaurant financing?

By Lars Markull

/ 12 Oct 2024

Is Wolt planning to apply for a bank licence?

Delivery Hero launches financing products

Delivery Hero launches lending for restaurants and riders across 70+ markets. How food delivery platforms are embedding SME financing.

By Lars Markull

/ 26 Aug 2024

Delivery Hero launches financing products