Podcast - Embedded Finance Review

What Software CEOs Get Wrong About Embedded Finance, with Jane Podbelskaya from Charge Forward

Jane Podbelskaya advises North American software companies on embedded finance. We compare notes across continents on investors, AI, and vendor selection.

By Lars Markull

/ 29 Apr 2026

What Software CEOs Get Wrong About Embedded Finance, with Jane Podbelskaya from Charge Forward

From E-Commerce to Morocco's First Licensed BaaS with Ismael Belkhayat from Chari

Ismael Belkhayat on building Morocco's first VC-backed payment institution from scratch and opening the infrastructure to third parties.

By Lars Markull

/ 19 Mar 2026

From E-Commerce to Morocco's First Licensed BaaS with Ismael Belkhayat from Chari

Embedding Debt Collection into the Fintech Stack with Matteo Benedetti from Debtist

Matteo Benedetti, co-founder of Debtist, on embedding debt collection into vertical SaaS platforms and how they reached €12M ARR while staying profitable.

By Lars Markull

/ 5 Mar 2026

Embedding Debt Collection into the Fintech Stack with Matteo Benedetti from Debtist

Why Otto Built a 250-Person Payments Company for Its Marketplace

Christin Burmeister explains why Otto built a 250-person payments company in-house and what it takes to run a BaFin-licensed fintech unit.

By Lars Markull

/ 19 Feb 2026

Why Otto Built a 250-Person Payments Company for Its Marketplace

The Intergiro Story: How a Profitable BaaS Provider Lost Its License Overnight - Told by Nick Root

Intergiro was profitable and bootstrapped. Then the Swedish regulator revoked its license overnight. CEO Nick Root tells his side of the story.

By Lars Markull

/ 5 Feb 2026

The Intergiro Story: How a Profitable BaaS Provider Lost Its License Overnight - Told by Nick Root

Embedded Banking Done Differently: NoCFO’s Teemu Karuluoto on Choosing a Neobank Over BaaS

NoCFO’s Teemu Karuluoto explains why they chose a neobank over BaaS for embedded banking, and how it’s reshaping their accounting platform.

By Lars Markull

/ 22 Jan 2026

Embedded Banking Done Differently: NoCFO’s Teemu Karuluoto on Choosing a Neobank Over BaaS

Banxware's Lending Orchestration Layer: Connecting Platforms, Banks & SMEs

Banxware shifted from direct lender to lending enabler. Jens Roehrborn explains how their orchestration layer connects platforms with bank funding.

By Lars Markull

/ 15 Jan 2026

Banxware's Lending Orchestration Layer: Connecting Platforms, Banks & SMEs

Hope Is Not a Strategy: What Makes Embedded Finance Partnerships Actually Work with Jas Shah

Jas Shah on why embedded finance partnerships fail, how to become "embedded ready," and how AI agents will reshape SME lending.

By Lars Markull

/ 8 Jan 2026

Hope Is Not a Strategy: What Makes Embedded Finance Partnerships Actually Work with Jas Shah

Building Embedded Payments Right with Alex Schoonkind from Embed

Alex Schoonkind from Embed breaks down what it really takes to embed payments successfully: timing, misconceptions, support overhead, and why thinking like a financial services company matters.

By Lars Markull

/ 13 Nov 2025

Building Embedded Payments Right with Alex Schoonkind from Embed

Breaking into Embedded Finance: Building Your Fintech Team from Zero with Morten Laufer

How non-financial brands build fintech teams from zero: expert insights on hiring product managers, compliance roles, and attracting top talent.

By Lars Markull

/ 30 Oct 2025

Breaking into Embedded Finance: Building Your Fintech Team from Zero with Morten Laufer

How Equine MediRecord Tackles Massive Underinsurance with Kayna & WTW

How Equine MediRecord solved the global horse insurance crisis with embedded insurance. Why 99% of horses are uninsured and how vertical SaaS can help.

By Lars Markull

/ 16 Oct 2025

How Equine MediRecord Tackles Massive Underinsurance with Kayna & WTW

Building the Real Estate Operating System with GetMomo's Marcel Meitza

Marcel Meitza from GetMomo explains how his vertical fintech built banking infrastructure for European property managers through German bank partnerships and ERP integrations.

By Lars Markull

/ 2 Oct 2025

Building the Real Estate Operating System with GetMomo's Marcel Meitza