Germany - Embedded Finance Review

EAM Launches Embedded Investment Product in Germany's Energy Sector

EAM's Savin launches Germany's first embedded investment product in energy. Customers combine electricity payments with automated savings and investment.

By Lars Markull

/ 4 Nov 2025

How a Swiss Bank Is Building Embedded Finance Partnerships Across Europe

Swiss regional bank Hypothekarbank Lenzburg is expanding across Europe through strategic acquisitions and embedded finance partnerships.

By Lars Markull

/ 11 Sep 2025

How a Swiss Bank Is Building Embedded Finance Partnerships Across Europe

Pleo Launches Money Market Fund Investment Feature in Germany

Pleo launches investment account for German businesses via Lemon Markets partnership. Why embedded investment is fintech's next growth opportunity.

By Lars Markull

/ 1 Sep 2025

Porsche Switches Credit Card Provider: Nordiska Bank and Enfuce Take Over from DKB

Porsche switches credit card portfolio from DKB to Nordiska Bank and Enfuce by fall 2025. Analyzing the embedded finance infrastructure behind co-branded cards."

By Lars Markull

/ 24 Jul 2025

Stripe Capital Expands to Germany as Embedded Lending Competition Intensifies

Stripe Capital launches in Germany later this year, intensifying embedded lending competition. Can Stripe's platform offering compete with standalone providers like Banxware?

By Lars Markull

/ 2 Jul 2025

German Pharmacy Marketplace Onfy Launches Embedded Lending with Banxware Partnership

German pharmacy marketplace Onfy launches embedded lending with Banxware. How niche marketplaces are following Shopify and Amazon into embedded finance to boost sales.

By Lars Markull

/ 2 Jul 2025

Embedded Finance Reality Check: Why ING & Amazon Germany Partnership Failed

ING and Amazon Germany end lending partnership after five years due to low volume. Why the product wasn't truly embedded and what Amazon's Youlend replacement reveals.

By Lars Markull

/ 20 Jun 2025

ToolTime Pay Embedded Payments: Adyen Case Study Hints at Growing Adoption in German Craft Market

Adyen case study reveals ToolTime Pay adoption in German crafts market. How vertical SaaS providers use embedded payments as gateway to banking and lending products.

By Lars Markull

/ 16 Jun 2025

Banxware Transitions to Forward Flow Model with €10M UniCredit Investment

German embedded lending provider Banxware secures €10M from UniCredit and shifts to forward flow model. Why this strategic pivot changes risk management in marketplace financing.

By Lars Markull

/ 5 Jun 2025

Exclusive: Shopify Capital Expands to UK and Germany via YouLend Partnership

Shopify Capital expands to UK and Germany with YouLend after funding $4.7B since 2016. How the embedded lending pioneer is scaling its European marketplace financing.

By Lars Markull

/ 5 Jun 2025

From Glovo to Ageras: Embedded Lending Is Quietly Spreading Across Europe

Finmid partners with Glovo and Froda expands with Ageras from Germany to Denmark. How embedded lending is quietly becoming standard across European platforms.

By Lars Markull

/ 26 May 2025

eBay Expands Embedded Lending Offering to Germany

eBay Germany launches embedded lending with YouLend after four-year UK partnership. Why automatic eligibility checks without applications transform marketplace financing adoption.

By Lars Markull

/ 19 May 2025