Cyber security company Gen Digital acquires fintech MoneyLion for $1B marking first move into financial services. Could this combine fraud protection with banking?
Kalder raises $10.5M for embedded loyalty via card-linked cashback as B2C embedded finance struggles. Are next-gen loyalty providers the missing piece for success?
VC Matt Brown shares Rainforest deck revealing embedded finance pricing secrets including interchange models and merchant myths. Essential guidance for vertical SaaS platforms.
Shopify Finance consolidates banking, credit, lending, bill pay and tax in one dashboard. How the e-commerce giant is becoming Bank Shopify through rebundling.
US sponsor banks exit banking-as-a-service as regulators tighten oversight while Fifth Third and Green Dot double down. Why only large companies may afford embedded finance access.
US lending provider Pipe launches embedded business card for software companies, shifting from revenue-based financing. Why UK expansion with GoCardless signals transformation.
Shopify upgrades banking product for Plus merchants with balance rewards and high transfer limits. How premium banking features drive adoption of Shopify Capital lending.
Brex launches embedded product but partners use actual Brex-branded cards not white-label. Why this dual revenue strategy differs from traditional BaaS and Pliant.