Embedded Finance Review (Page 7)

German Pharmacy Marketplace Onfy Launches Embedded Lending with Banxware Partnership

German pharmacy marketplace Onfy launches embedded lending with Banxware. How niche marketplaces follow Shopify, Amazon into embedded finance.

By Lars Markull

/ 2 Jul 2025

Polish E-commerce Provider Shoper Launches Two Embedded Finance Products in Partnership with PragmaGO

Polish e-commerce platform Shoper launches merchant cash advance and B2B Buy Now Pay Later with PragmaGO. Exploring embedded finance expansion in Eastern Europe.

By Lars Markull

/ 2 Jul 2025

Xero Acquires Fintech Melio for $3B to Embed Payments in Accounting Platform

Xero acquires fintech Melio for $3B to embed payments and compete with QuickBooks. Will more non-financial brands follow with fintech acquisitions?

By Lars Markull

/ 30 Jun 2025

Adyen Co-CEO Reveals Plans to Double Down on Embedded Finance After 63% Revenue Growth

Adyen Co-CEO plans to double down on embedded finance after 63% revenue growth. What this means for payment infrastructure competition.

By Lars Markull

/ 30 Jun 2025

Saga Partners with NatWest Boxed for Embedded Savings Products Targeting Over-50s Market

Saga negotiates partnership with NatWest Boxed for embedded savings targeting over-50s consumers. Will this become NatWest Boxed's second major deal after AA?

By Lars Markull

/ 30 Jun 2025

Adyen Doubles Down on Embedded Finance; Wolt's Fintech Journey

Adyen Co-CEO reveals 63% embedded finance revenue growth strategy while Xero acquires payments fintech Melio for $3 billion to compete with QuickBooks in the US market.

By Lars Markull

/ 30 Jun 2025

From Food Delivery to Embedded Finance - Wolt's Journey to Financial Services with Anniina Heinonen

Learn how Wolt transformed from food delivery platform to regulated financial institution across 20+ European markets with embedded finance products.

By Lars Markull

/ 25 Jun 2025

From Food Delivery to Embedded Finance - Wolt's Journey to Financial Services with Anniina Heinonen

Europe Follows US Trend: PSPs Buy Software Platforms to Fight Embedded Payments

Payment service providers acquire software platforms as embedded payments threaten 35% of US SMB revenue. Why this competitive trend is now expanding to Europe.

By Lars Markull

/ 20 Jun 2025

Europe Follows US Trend: PSPs Buy Software Platforms to Fight Embedded Payments

Swedish Regulator Revokes Intergiro’s E-Money License Over Money Laundering Concerns

Swedish regulator revokes Intergiro's e-money license over money laundering failures. What this means for banking-as-a-service customers and regulatory scrutiny.

By Lars Markull

/ 20 Jun 2025

Embedded Finance Reality Check: Why ING & Amazon Germany Partnership Failed

ING and Amazon Germany end lending partnership after five years due to low volume. Why the product wasn't truly embedded and what Amazon's Youlend replacement reveals.

By Lars Markull

/ 20 Jun 2025

Bad Week for Embedded Finance? ING-Amazon Split & Intergiro License Loss Explained

Embedded finance reality check: Why ING-Amazon split, what Intergiro's license loss means, and how European payment providers are fighting back.

By Lars Markull

/ 20 Jun 2025

UK Automotive Fintech Payment Assist Launches Comprehensive Business Lending Platform

UK automotive fintech Payment Assist launches business lending with Groov for garages and dealerships. Why vertical fintech is closest to embedded finance.

By Lars Markull

/ 16 Jun 2025