GoDaddy partners with Early Warning to enable Zelle payments, building on its Poynt acquisition and paving the way for embedded finance products for SMBs.
Everything is fintech: companies in social media, airlines and B2B SaaS are moving forward with financial product offerings. But not everything will work out.
As Mercury moves from Synapse to direct banking partnerships, US banks with BaaS offerings gain momentum, challenging standalone providers in embedded finance.
TikTok tests banking-like interface for Coins and transactions, hinting at potential embedded finance offerings alongside its e-commerce and creator ecosystem.
Amid market challenges and strategic growth, non-financial brands may accelerate fintech adoption through acquisitions. Why pre-seed fintechs are prime targets.
Two retail companies jump onto embedded finance, Mercedes goes all-in for car payments, Delta becomes fintech company, and Orderbird and Sage launch financing products.
QuickBooks launches QuickBooks Money and blocks Bill's API access, showing how embedded finance can shift partnerships into competition in B2B fintech.
Xbox partners with Mastercard and Barclays US for co-branded credit card, offering rewards and gamertag personalization but lacking seamless embedded experience.
Moxie, a US wellness vertical SaaS, raises $15.7M to grow embedded finance offerings—including payments and banking—for medspa owners, boosting revenue and customer lock-in.
Find your next role in embedded finance, three new product launches in the US, infrastructure provider news from Visa and Treasury Prime, plus overview of five financial products.