EAM's Savin launches Germany's first embedded investment product in energy. Customers combine electricity payments with automated savings and investment.
Lyft launches Cash Rewards, a prepaid wallet offering up to 5% cashback on rides. The closed-loop account combines loyalty with embedded finance for retention.
HotelRunner launches Ruby, travel-native embedded finance infrastructure for B2B payments. The platform handles cross-border settlements and targets $4B in transactions.
Allica Bank acquires embedded lending platform Kriya. Wayflyer launches Hosted Capital for platform financing. MrBeast files trademark for MrBeast Financial.
SAP and Oracle accelerate embedded payments with Adyen, Brex, and KNEX integrations. Three major announcements signal enterprise software's fintech shift.
How Betterfly's employee benefits card helps Spanish workers boost take-home pay by 15% through tax-advantaged meals, transport, and childcare benefits.
