German fintech XP Card partners with Advanzia for gaming credit card targeting niche community. Why low EU interchange forces fintech to seek alternative revenue beyond card fees.
Vertical SaaS companies adopt embedded finance faster than horizontal providers as industry barriers dissolve. Why customer trust and access matter more than product features.
Hilton launches detached debit cards in UK with fintech Currensea instead of traditional BaaS providers. Why this surprising partnership choice matters for embedded finance strategy.
Swedish retailer Hemköp launches banking product with SEB Embedded after Coop's failure. Why loyalty points alone may not win embedded banking customers.