Vertical SaaS companies adopt embedded finance faster than horizontal providers as industry barriers dissolve. Why customer trust and access matter more than product features.
Hilton launches detached debit cards in UK with fintech Currensea instead of traditional BaaS providers. Why this surprising partnership choice matters for embedded finance strategy.
Swedish retailer Hemköp launches banking product with SEB Embedded after Coop's failure. Why loyalty points alone may not win embedded banking customers.
Brex launches embedded product but partners use actual Brex-branded cards not white-label. Why this dual revenue strategy differs from traditional BaaS and Pliant.
Solaris shuts down EMI business from Contis acquisition while launching ADAC co-branded credit card. Why the German BaaS provider pivots to enterprise partnerships.
Swedish BaaS provider Intergiro launches white-label frontend to speed up implementation and shorten sales cycles. Why no-code solutions are becoming standard for banking infrastructure providers.Retry
British BaaS provider Griffin opens to all companies after Foundation program targeting proptech and wealth management. How Brexit created UK banking infrastructure opportunity against Modulr and Weavr.
UK bank The Bank of London resolves tax dispute after CEO resignation and secures £42M funding in dramatic week. What this banking-as-a-service provider's turbulent timeline reveals.
