Lending - Embedded Finance Review (Page 2)

German Pharmacy Marketplace Onfy Launches Embedded Lending with Banxware Partnership

German pharmacy marketplace Onfy launches embedded lending with Banxware. How niche marketplaces are following Shopify and Amazon into embedded finance to boost sales.

By Lars Markull

/ 2 Jul 2025

Polish E-commerce Provider Shoper Launches Two Embedded Finance Products in Partnership with PragmaGO

Polish e-commerce platform Shoper launches merchant cash advance and B2B Buy Now Pay Later with PragmaGO. Exploring embedded finance expansion in Eastern Europe.

By Lars Markull

/ 2 Jul 2025

Embedded Finance Reality Check: Why ING & Amazon Germany Partnership Failed

ING and Amazon Germany end lending partnership after five years due to low volume. Why the product wasn't truly embedded and what Amazon's Youlend replacement reveals.

By Lars Markull

/ 20 Jun 2025

UK Automotive Fintech Payment Assist Launches Comprehensive Business Lending Platform

UK automotive fintech Payment Assist launches business lending with Groov for garages and dealerships. Why vertical-focused fintech is the closest alternative to embedded finance.

By Lars Markull

/ 16 Jun 2025

Banxware Transitions to Forward Flow Model with €10M UniCredit Investment

German embedded lending provider Banxware secures €10M from UniCredit and shifts to forward flow model. Why this strategic pivot changes risk management in marketplace financing.

By Lars Markull

/ 5 Jun 2025

Exclusive: Shopify Capital Expands to UK and Germany via YouLend Partnership

Shopify Capital expands to UK and Germany with YouLend after funding $4.7B since 2016. How the embedded lending pioneer is scaling its European marketplace financing.

By Lars Markull

/ 5 Jun 2025

Can E-Commerce Giant Mercado Libre Build Latin America's Largest Digital Bank?

Mercado Libre's Mercado Pago applies for Argentina bank license to build Latin America's largest digital bank. How fintech now drives 44% of e-commerce giant's revenue.

By Lars Markull

/ 2 Jun 2025

From Glovo to Ageras: Embedded Lending Is Quietly Spreading Across Europe

Finmid partners with Glovo and Froda expands with Ageras from Germany to Denmark. How embedded lending is quietly becoming standard across European platforms.

By Lars Markull

/ 26 May 2025

eBay Expands Embedded Lending Offering to Germany

eBay Germany launches embedded lending with YouLend after four-year UK partnership. Why automatic eligibility checks without applications transform marketplace financing adoption.

By Lars Markull

/ 19 May 2025

Following Toast’s footsteps: European allO Launches Embedded Lending for Restaurants

European restaurant software allO launches embedded lending with Finmid offering up to €200K revenue-based financing. Following Toast's playbook in fragmented market.

By Lars Markull

/ 12 May 2025

Froda Secures $23 Million in Series B Funding: Can It Compete with Europe's Top Embedded Lending Providers?

Swedish Froda secures $23M Series B to expand embedded lending from Nordics to UK and Germany. Can it compete with Banxware, YouLend, and established providers?

By Lars Markull

/ 23 Apr 2025

Lexware extends its financing partner stack

German bookkeeping provider Lexware adds Youlend as fourth financing partner. Why partnership models may outperform embedded integration for marketplace lending discovery.

By Lars Markull

/ 9 Mar 2025